equipment booking

outline production budget

Outline production budget Name of production: URBAN NET TV Production team: YEN.TV Date: 11/05/2016
Element	Details of costs	Total cost
Materials	the items required for this advert are: one pack of Plasticne (£16.00), one scissors (£8.00), multi coloured A4 cards (£5.00) and a pack of H-B pencils (£2.00). All of these items will be purchased from W-H smiths in Bexleyheath.	The total cost comes to £30
Equipment	We shall acquire a hand-held camera for £39.99, with a tripod for £24.00 and lights £25.00 for the stop animation. These will all be booked for on Monday the 9th of may.	The total cost comes to £ 88.99
Personnel	We employed Michael chibueze and Joanna yenon. We will be paying them £100 each.	The total cost is £200
Talent	My performers are moshood azeez we hired him for £90, afia for £80 and abi for £80. Moshood goes to ctk collage while Afia and Abi go to golds smith university.	The total comes to £250
Post-production	We will be booking our equipment on the 12th of may we will be booking hand-held camera, with a tripod and lights for the stop animation for £39.99. The location will be a nearby college I booked the location from the principle on Monday the 9th of May, for £50.	£80
Distribution	The ident will be released on the 27th of May. It will be distributed on YouTube. However we will be getting other distributers like e-magazines to distribute our over the net and on other e-magazine sites. We will be paying them £80 for this.	£80
Travel	The journey to and back from the college has been sorted we will hire a coach that will drive the crew actors and equipment for £100.	£100
Contingency	We shall acquire a hand-held camera for £39.99, with a tripod for £24.00 and lights £25.00 and SD card for £5.00 for the stop animation. These will all be booked for on Monday the 9th of may.	£95.00

Health and Safety Risk Assessment

Production Title ___URBAN NET TV___________________________                                                                 Group Name ______YEN.TV____________________________ Date 11_/_05_/_2016_

Health and Safety Risk Assessment

Potential Hazard (Describe the Hazard)	Location (Take Photograph of the Hazard)	High Medium Or Low Risk?	Who is at Risk?	How are you going to make sure it doesn’t happen?	Who’s Responsibility?
The weather: it could start raining while we are shooting.	Outside the school yard.	Medium	Actors, camera, cameraman and equipment are at risk.	There is nothing we can do if it starts raining unexpectedly. But if it does we will have protective kit for the camera and because where we are filming is covered.	This is the responsibility of the director.
Equipment getting dropped on hard ground	Outside the school yard.	high	Crew is at risk and the production.	Make sure the person carrying the equipment isn’t carry anything else and doesn’t have much in is hands.	This is the responsibility of the director and the cameraman.
Character slipping on the wet floor.	Outside the school yard.	Medium	Actors are in danger.	Because we will be filming outside the floor won’t be slippery, however if it rains, floor will dry for them to dance.	This is the responsibility of the directors and actors.
Tripping over equipment like the tripod.	Outside the school yard.	Medium	Cameraman and actors are in danger.	The cameraman will have guide to guide them while the camera man is filming. Also the actors will be directed on where they should walk and stand.	This is everyone’s responsibility. Camera man, crew actors and director.

Leaving food on set and someone walking over/tripping over it.		Outside the school yard.	Medium	Crew and actors are in danger.	I will make sure the whole crew and the actors have had something to eat before going on set and make sure no food is on set.	This is the responsibility of the director.

Cameraman, Crew or characters tripping over the light box wire.

Outside the school yard.

Medium

Cameraman, Crew and actors are in danger.

ameraman will have guide to Guide them while the camera man is  Filming. Also the actors will be directed on Where they should walk and stand. this is the responsibility of the director

production-story board

Scene: 1 shot: 1 location: outside the school premises.  Shot types: this is a long shot of character one, two and three dancing to the ident music. I chose this shot because for the ident we needed something to relate to the target audience.  The duration of this shot is for 1 min it is this long because we are going to speed it up using an editing technique called fast forward.	Scene: 1 shot: 2 location: outside the school. Shot types: this is a close up of character 3, dancing in slow motion. I chose this because I want the audience to be emotionally effected by seeing the characters faces and how happy they are. The duration of this shot is for 20 seconds.
Scene: 1 shot: 3 locations: outside the school. Shot types: this is a close up character two dancing. I choose this shot to keep continuity and to make the shot interesting. The duration of this shot is for 20 seconds.	Scene: 1 shot: 4 locations: outside the school. Shot types: this is a close up character two dancing. I choose this shot to keep continuity and to make the shot interesting. The duration of this shot is for 20 seconds.
Scene: 1 shot: 5 location: outside the school. Shot types: this is a close up the ident logo. I chose this shot because this is the begging of the stop-motion animation. The duration of the shot will be for 10 seconds.	Scene: 1 shot: 6 location: outside the school. Shot types: this is a close up the ident logo coming of the wall. I chose this shot because i will connote to the audience about freedom. The duration of the shot will be for 10 seconds.
Scene: 1 shot: 7 location: outside the school. Shot types: this is a close up the ident logo fully off the wall. I chose this shot because I will connote to the audience about freedom. The duration of the shot will be for 10 seconds.

Implementation plan

P	Implementation plan	Format (HDV)	High quality format
P		Running Time/ Duration	The ident will last for about 10-30 seconds. After looking at the conventions of an ident I found out that this is how long they should be.
M		Schedule (dates and times) production (shoot/animation) post-production, release/distribution	Copy right permission will be done 12th may We will begin filming on the 16th on may
			We will be shooting on the 16th of May, outside a school. We will be filming next a wall because it is what we need for our ident. The shoot will end  on the
			We will be booking our equipment on the 12th of may we will be booking hand-held camera, with a tripod and lights for the stop animation. The location will be in the art studio and however you will only be able to see the plain card background. I will be booking the location from the art studio manager on Monday the 9th of May. The ident will be released on the 27th of May. It will be distributed on YouTube.
M		Budget Costs Breakdown	Total Cost= £30
			The items required for this advert are: one pack of Plasticine (£16.00), one scissors (£8.00), multi colored A4 cards (£5.00) and a pack of H-B pencils (£2.00). All of these items will be purchased from W-H smiths in Bexleyheath.
		Resources (source materials from eBay or amazon)	Costume my actors will be wearing shirts from amazon which cost £11, jackets  form amazon as well for £10.75. black trousers £11.99 and black shoes £20.
			Performers my performers are moshood azeez, afia and abi. moshood goes to ctk collage while Afia and Abi go to golds smith university .
			Production Equipment We shall acquire a hand-held camera, with a tripod, SD card, Mack computer  and lights for the stop animation. These will all be booked for on Monday the 9th of May.
			Locations/Set building The location will be in the art studio and however you will only be able to see the plain card background. I will be booking the location from the art studio manager on Monday the 9th of May.
M	Research evidence	Audience research feedback	I have found out through my research that my focus group are those around the age of  16-25 and they are mostly males and therefore I have to make my ident around something that actually appeals to the target audience. My target audience like things that are very creative and they thought that the age should be 16-15 and the gender should be male and finally that the primary ethnicity should be black and the secondary should be white. i found out from my survey monkey that 100% of people chose age 16-25 and 50% chose gender male however no one chose an ethnicity which means i will have to ask again.

ROAK UNIT 9D EVALUATION OF EDITING

The editing techniques I used were continuity editing, fast forward effects and match on action. The reason I used continuity editing is so the audiences would be able to under the stand the story line. The use of continuity creates meaning and understanding for the audience they are able to get a liner picture of what the advert is about and they will be able to tell if the advert is liner or non-liner and in my case it was liner as it had a being, middle and end. Secondly the reason I used fast forward editing in the scene when character one was writing on the box. This is because it was a long scene and even after using the blade tool to cut it down it was still a-bit too long; wasn’t really something interesting for the audience to sit and watch so I decided to use a fast forward effect to make it quicker and interesting for the audience. Lastly the reason I used match on was to, yet again make the scene interesting for the audience. I wanted to make the advert interesting and make the editing; camera angles seem creative. For me I felt that the camera angle where creative for example the angle form inside the box. However my editing let me down, in the sense that the transitions look like editing mistakes and the effects I used did not look professional at all they did not look like they were for an advert and it looked more like it was meant for a short film. It also did not flow and I used a white out which is used for a flash-back and not introducing a new character.

The techniques I think worked well was the low angle shot from inside the box it was hard to film but I think that I pulled it off. Also I thought I kept continuity very well as I was on point with the exits and entrances of the characters. I also used the match on action very well it was editing professionally. Also I felt that with the editing I was able to get the pass it on message to the audience it was very clear and the intention were clear to the audience. Also I felt that the music really engaged the target audience as it was upbeat and fast and so was the advert as it wasn’t too long and the editing made the scenes short.

However the editing didn’t fulfill the purpose of the advert. It wasn’t unusual and wasn’t really something that would go viral. There were too much editing mistakes and the video as a whole did not look professional.

The things I would change for next time is to take my time when editing because it really showed in my work that I was rushing. I will make sure I don’t do too much and make it simple , in the sense that instead of thinking too big and trying to add to much I should make it simple and think of the target audience more.